What Makes a Cannabis SEO Agency Different?
According to some of the most recent research, the legal cannabis industry in North America will grow from $9.2 billion in 2017 to $47.3 billion in 2027. And with state laws changing year after year, it isn’t just farming operations, laboratories, and dispensaries...
How to Double Your Lead Capture with Chatbots
At the beginning of 2018, 15% of American adults had interacted with a chatbot and 44% of consumers said they would prefer to interact with a chatbot over a human customer service representative. The allure of chatbots for businesses is obvious. You get an automated...
How to Calculate the ROI of Your SEO
There is a way to calculate the return of your SEO investment and luckily it’s not too tricky. But the calculation is different than, say, calculating ROI for media buying. It is easy to compute for the ROI for media buying: You buy traffic from Google or Facebook for...
5-Point Checklist for Choosing the Right SEO Company
You need to have a sound basis to evaluate whether a SEO company is right for your business or not. With so many companies offering their SEO expertise, choosing who your company should go with can get downright confusing. While pricing can be a factor in your...
When Will SEO Not Work for Your Business?
I was on a discovery call recently with a potential client, an international business owner. He is in the food subscription business, and wanted to start doing some SEO. He had been spending about $20k to $30k every month on Facebook and social media campaigns and...
Get Ten Times the Traffic to Your Website
The easy answer to get more traffic to your website is with more content, because content is king. One important key, however, is to develop content that people are actually looking for. The other key is to have multiple content pages for the topic that you service...
