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Why You Should Avoid Stoner Clichés in Your Cannabis Marketing Content

Why You Should Avoid Stoner Clichés in Your Cannabis Marketing Content

by Richard Fong | 03 Apr 2019 | Content Marketing

Anyone who grew up in the ’90s can remember the many cringe-worthy TV commercials that pandered to young people by appropriating elements of popular culture: (Source: YouTube) Not only were commercials like these often ethically wrong because of their corporatization...
5 Cannabis Dispensary SEO Tips That Will Boost Your Website

5 Cannabis Dispensary SEO Tips That Will Boost Your Website

by Richard Fong | 14 Feb 2019 | Blog, Content Marketing, Featured

Search engine optimization (SEO) has changed dramatically over the years. Every time Google comes out with a new algorithm, marketers hustle to update their websites and keep pace. In an emerging industry like the cannabis business, many startups are struggling to get...
When Will SEO Not Work for Your Business?

When Will SEO Not Work for Your Business?

by Richard Fong | 24 Jul 2017 | Blog, Content Marketing, Internet Marketing Tips, Search Engine Optimization, SEO

I was on a discovery call recently with a potential client, an international business owner.  He is in the food subscription business, and wanted to start doing some SEO.  He had been spending about $20k to $30k every month on Facebook and social media campaigns and...

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