by Richard Fong | 16 Apr 2019 | Blog, Cannabis Advertising
Whether you’re just starting your CBD business, or you’ve already launched, you may be concerned about the legal issues surrounding this burgeoning industry. First off, know that you’re not alone. Market researchers believe the CBD (cannabidiol) industry will grow to...
by Richard Fong | 12 Mar 2019 | Blog, Featured
If you can identify a brand just by looking at a familiar shape or a color scheme, you already know the importance of a great logo. A logo is perhaps the foremost part of your company’s brand. It needs to be memorable, unique, and easy to recognize. Most of the...
by Richard Fong | 05 Mar 2019 | Blog, Featured
In 2017, there were an estimated 20,000 to 28,000 cannabis businesses active in the United States. A lot has already changed since then. Some states have adopted new laws and made marijuana legal. Others have struck down initiatives to establish a local cannabis...
by Richard Fong | 14 Feb 2019 | Blog, Content Marketing, Featured
Search engine optimization (SEO) has changed dramatically over the years. Every time Google comes out with a new algorithm, marketers hustle to update their websites and keep pace. In an emerging industry like the cannabis business, many startups are struggling to get...
by Bliss User | 15 Nov 2018 | Blog, SEO
There is a way to calculate the return of your SEO investment and luckily it’s not too tricky. But the calculation is different than, say, calculating ROI for media buying. It is easy to compute for the ROI for media buying: You buy traffic from Google or Facebook for...
by Richard Fong | 24 Jul 2017 | Blog, Content Marketing, Internet Marketing Tips, Search Engine Optimization, SEO
I was on a discovery call recently with a potential client, an international business owner. He is in the food subscription business, and wanted to start doing some SEO. He had been spending about $20k to $30k every month on Facebook and social media campaigns and...
